Maison Martin Margiela for H&M Launch

H&M | Live Event

This one was an interesting one - an art installation and fashion launch combined, set inside a nine-story abandoned building. For the launch of H&M’s collaboration with Paris-based avant garde designer Maison Martin Margiela, we created a dance performance, light show, and video installation in celebration.

The result was a magical night, confetti-filled night in New York - all without the ball drop.

Also possibly the greatest calf workout I’ll ever have (think 1 week installation, 9 flights of stairs, no elevator).